Get ready for 2026, because the Caribbean Hotel & Tourism Association (CHTA) is set to make waves like never before. With groundbreaking events designed to shape the future of Caribbean tourism, industry leaders and partners are in for a year of transformative insights, networking, and actionable strategies. From deal-making opportunities to high-impact leadership forums, 2026 will be the year that Caribbean tourism goes to new heights. And it all kicks off with Caribbean Travel Marketplace in Antigua & Barbuda, from May 12–15, followed by the Direct Booking Summit and Caribbean Hospitality Industry Exchange Forum (CHIEF) in November.
This lineup promises to deliver everything professionals need to thrive in the competitive world of tourism, from strategic connections to practical solutions that can be implemented immediately. Whether you’re looking to boost your bookings, strengthen your brand, or gain insider insights, CHTA’s flagship events will offer it all. 2026 is shaping up to be the most exciting year for Caribbean tourism, and you don’t want to miss your chance to be a part of it.
Caribbean Travel Marketplace: The Ultimate Commercial Engine for Caribbean Tourism in 2026
May 12-15, 2026 – Antigua & Barbuda will serve as the hub for one of the most important commercial events in the Caribbean tourism calendar—the Caribbean Travel Marketplace. This flagship event is the engine driving Caribbean tourism by connecting hotels, resorts, destinations, and tourism suppliers with the top wholesalers and travel buyers from around the world.
It’s not just an event—it’s the place where deals happen, relationships are built, and contracts are negotiated that will shape the entire year ahead. This marketplace is crucial for anyone in the tourism industry looking to expand their business, build strategic partnerships, and introduce new products to the market. Expect curated meetings and high-level networking opportunities that open doors to new revenue streams. For more information, visit Caribbean Travel Marketplace.
Direct Booking Summit: Boost Your Profitability in 2026 with Cutting-Edge Revenue Optimization
On May 15, 2026, right after the Caribbean Travel Marketplace, Antigua & Barbuda will also host the Direct Booking Summit—the ultimate capability-building forum for Caribbean hoteliers and accommodation providers. If you’re looking to optimize your revenue and enhance direct bookings, this is the must-attend event.
This practical forum is all about empowering you with the tools, tactics, and strategies to take your direct bookings to the next level. Learn how to strengthen guest relationships, implement solutions to boost profitability, and stay ahead of the curve in a highly competitive market. The Direct Booking Summit will give you the insights you need to maximize your revenue potential, ensuring you’re always one step ahead of the competition. Don’t miss out, visit Direct Booking Summit for more details.
CHIEF: Leadership, Strategy, and Real-World Solutions for Caribbean Hospitality Professionals
The Caribbean Hospitality Industry Exchange Forum (CHIEF) will take place from November 16-18, 2026, at the Wyndham Grand Barbados Sam Lords Castle All-Inclusive. This leadership-focused forum is designed to deliver strategic perspectives while offering real-world solutions that Caribbean hospitality professionals can immediately implement to transform their businesses.
CHIEF goes beyond discussions—it provides actionable tools for decision-making, adaptation, and implementation. Peer insights and case studies will inspire new approaches to the challenges facing the industry, giving you the strategies needed to succeed in the ever-evolving hospitality sector. This is a key event for anyone seeking to lead with impact in the Caribbean hospitality market. For more information, visit CHIEF.
Taste of the Caribbean: Celebrating Culinary Excellence and Professional Growth
Simultaneously with CHIEF, the Taste of the Caribbean event will run from November 16-19, 2026, at the Wyndham Grand Barbados Sam Lords Castle All-Inclusive. This premier culinary festival not only showcases the region’s finest talent but also offers an opportunity for hospitality professionals to connect with vendors, strengthen operations, and learn from competitions that highlight the best Caribbean cuisine.
Taste of the Caribbean is about celebrating Caribbean culture, learning from the region’s premier culinary experts, and experiencing hands-on educational exchanges that will elevate your skills and knowledge. Whether you’re an aspiring chef, a restaurant owner, or just a food enthusiast, Taste of the Caribbean provides the perfect environment for professional development while strengthening the Caribbean hospitality industry. Find out more at Taste of the Caribbean.
Why These CHTA Events Are Essential for Caribbean Tourism’s Future Growth
The Caribbean Hotel & Tourism Association (CHTA) has long been the backbone of the Caribbean tourism sector, and its 2026 events prove that the association is leading the charge for industry innovation. With a focus on commercial development, leadership training, and culinary excellence, the events lined up for 2026 will reinforce the Caribbean’s position as a global tourism powerhouse.
Networking is a key highlight of these events. Each gathering offers professionals the chance to connect with other industry leaders, share insights, and form valuable partnerships that will help grow the Caribbean tourism economy. In addition to the actionable strategies offered, the events also focus on the business transformation needed to keep the Caribbean competitive in a global market that is constantly evolving.
Conclusion: The Future of Caribbean Tourism Starts with CHTA’s 2026 Events—Don’t Miss Out!
The Caribbean Hotel & Tourism Association’s (CHTA) lineup for 2026 represents the next chapter in the evolution of Caribbean tourism. With flagship events like the Caribbean Travel Marketplace, Direct Booking Summit, CHIEF, and Taste of the Caribbean, the Caribbean tourism industry is poised for unprecedented growth and success. Industry leaders and tourism professionals will leave these events with real-world solutions, strategic insights, and new partnerships to carry their businesses forward.
If you’re a professional in the Caribbean hospitality or tourism industry, these events are not just opportunities—they are essential for future success. Get involved, make connections, and take your business to the next level with the Caribbean Hotel & Tourism Association’s events in 2026. The future of the Caribbean tourism sector is waiting for you!
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