Hampton by Hilton, one of the world’s most recognised hotel brands, has once again claimed the No. 1 spot on Entrepreneur’s Franchise 500, marking the 17th consecutive year the brand has topped the rankings in the Lodging category. This achievement is a testament to Hampton by Hilton’s strong presence in the global hospitality market and its ability to provide consistent, high-quality service to travellers worldwide.
In the 2026 Franchise 500, Hampton by Hilton also ranked No. 8 overall, improving from No. 9 in 2025, and securing its place among the top ten brands for the 11th year in a row. This recognition reinforces Hampton’s position as a leader in the upper-midscale hotel segment, known for its affordable accommodations paired with a welcoming, high-quality guest experience.
A Record-Breaking Performance in Global Tourism
With over 3,100 hotels across 46 countries and territories, Hampton by Hilton continues to redefine the upper-midscale category within the hospitality industry. The brand’s remarkable consistency and global reach underscore the growing demand for accessible and comfortable accommodations, offering travelers a dependable experience whether they are visiting for business or leisure.
The brand’s flexible, cost-efficient prototype and proven investment model have contributed to its continued success, allowing for consistent expansion while maintaining high service standards. This strategy has been pivotal in enabling Hampton by Hilton to grow its footprint in key markets worldwide, ensuring the brand remains an attractive option for both investors and travelers alike.
Expansion to New Destinations
In the past year, Hampton by Hilton has successfully expanded its presence in new destinations, bringing its signature offerings to places such as South Africa, Morocco, Georgia, and St. Thomas in the Caribbean. This expansion into diverse regions highlights the brand’s appeal across different cultures and markets, making it a preferred choice for travelers seeking value and convenience in their accommodation options.
A significant milestone for Hampton by Hilton occurred with the opening of its largest European property in Manchester, England. This development further establishes Hampton as a leading choice for travelers in Europe, where the demand for affordable, high-quality accommodations continues to grow. With its strategic locations in major cities and emerging destinations, Hampton by Hilton provides an essential option for tourists, whether they are visiting for business, leisure, or conferences.
Why Hampton by Hilton Continues to Lead
The success of Hampton by Hilton can be attributed to its signature offerings that make it a standout in the hospitality industry. Guests can expect a complimentary hot breakfast featuring the famous Hampton Waffle, along with an elevated sleep experience, and warm, friendly service. These amenities have become synonymous with the brand’s exceptional guest experience, ensuring that visitors enjoy both comfort and convenience.
The 100% Hampton Guarantee ensures that guests can trust in the quality of their stay, whether they’re staying for one night or several weeks. This commitment to reliable service has earned Hampton by Hilton a loyal following among travellers worldwide, from families to business professionals and tourists alike.
Hilton’s Strong Franchise Portfolio
Hampton by Hilton’s success is part of a broader trend within the Hilton portfolio, with 12 of the brand’s other hotels also earning recognition in the 2026 Franchise 500® rankings. These include notable brands like DoubleTree by Hilton, Home2 Suites by Hilton, and Hilton Garden Inn, all of which have contributed to Hilton’s strong presence in both the domestic and international hospitality markets.
Hilton’s expanding franchise portfolio showcases the strength of the company’s various hotel offerings, each targeting different segments of the market, from budget-conscious travelers to those seeking luxury experiences. This breadth of options positions Hilton as a leader in the hospitality industry, able to meet the diverse needs of travelers worldwide.
The Future of Hospitality and Tourism
Looking ahead, Hampton by Hilton continues to innovate and adapt to the evolving demands of travelers. The brand is committed to enhancing guest experiences through technological innovations, sustainable practices, and the introduction of new amenities designed to make travel easier and more enjoyable. With its ongoing expansion into new markets, Hampton by Hilton is well-positioned to remain a leader in the upper-midscale hotel sector.
As global tourism continues to grow, the demand for affordable, quality accommodations is likely to increase, ensuring that Hampton by Hilton continues to attract travelers and investors alike. Whether traveling for business, vacation, or special events, Hampton by Hilton remains a reliable and highly-regarded choice in the world of hospitality.
Conclusion
Hampton by Hilton’s recognition as the No. 1 hotel franchise for the 17th consecutive year in the Franchise 500 underscores the brand’s dominant role in the global tourism industry. With its focus on affordable luxury, outstanding service, and consistent growth, Hampton by Hilton continues to set new standards in the hospitality sector. As it expands to new destinations, offers new amenities, and welcomes more guests, Hampton by Hilton remains at the forefront of the travel experience for people around the world.
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