Hurtigruten, the iconic Norwegian cruise operator known for its immersive coastal voyages, is ramping up its presence in the Asia‑Pacific region with the appointment of two new senior sales managers. This move comes as the company anticipates increasing demand for its legendary voyages through the stunning Norwegian fjords and beyond into the Arctic.
A Growing Demand for Norwegian Fjord Adventures
With its rich maritime history and unrivalled access to Norway’s dramatic coastline, Hurtigruten is becoming a key player in the rising demand for sustainable, nature-centric travel. Official tourism sources from Norway highlight how travellers are flocking to experience Norway’s majestic fjords, vibrant coastal towns, and the natural wonders like the Northern Lights and Midnight Sun.
- Expanding Presence: Hurtigruten’s strategic move to expand its sales team in the Asia‑Pacific region is a direct response to this rising demand.
- Nature Meets Culture: Norway’s fjords are among the most spectacular sights in the world, and Hurtigruten’s voyages provide travellers with unparalleled views of them.
- Sustainable Travel: Norway’s commitment to eco‑friendly travel options is showcased by Hurtigruten’s hybrid ships, which combine luxurious cruising with sustainability.
Meet the New Faces of Hurtigruten’s Asia‑Pacific Sales Team
To support the growing interest in Norway’s coastal tourism, Hurtigruten has appointed two new Key Account Managers for the Asia‑Pacific region. With a combined 42 years of experience in the travel industry, both bring a wealth of expertise that will help drive sales and provide better support to travel agents across the region.
- Lauren Zischke: A seasoned professional with roles at TAG and Wyndham Destinations, she brings extensive experience in business development.
- Rebecca Setchell: With experience from AAT Kings and Bunnik Tours, Rebecca is well-equipped to foster new relationships with industry partners.
A Seamless Coastal Journey Like No Other
Norway’s official travel platforms celebrate Hurtigruten’s voyages as more than just transportation—they are experiences in themselves. The Norwegian fjords are listed as UNESCO World Heritage sites and attract millions of visitors who wish to explore them by water.
- Geirangerfjord & Nærøyfjord: These two fjords are often cited as the crown jewels of Hurtigruten’s itinerary, offering breathtaking views of steep cliffs and cascading waterfalls.
- Beyond the Fjords: Hurtigruten also offers Arctic voyages to places like Svalbard and the North Cape, where travellers can experience the untamed wilderness of the far north.
Why Choose Hurtigruten for Your Norwegian Cruise
There’s more to a Hurtigruten cruise than just sightseeing. Official travel resources describe these cruises as a journey into Norway’s soul, providing passengers with deep cultural immersion and the chance to explore small villages that are often inaccessible by other means. Here’s what makes Hurtigruten cruises stand out:
- Extended Time in Ports: Unlike many cruises, Hurtigruten’s ships spend longer in port, allowing travellers to explore more of the destination.
- Authentic Shore Excursions: Guided tours introduce guests to local culture, history, and traditions, enhancing the experience beyond just the landscapes.
- Sustainability Focus: Norway’s environmental focus is integrated into every Hurtigruten voyage, with hybrid-powered ships that leave a minimal environmental footprint.
Norway’s Commitment to Sustainable Tourism
Tourism in Norway is built on the foundation of sustainability, and Hurtigruten is a prime example of how responsible travel can be integrated with luxury. The company’s fleet of modern, hybrid-powered ships significantly reduces emissions, making it easier for eco-conscious travellers to enjoy one of the most pristine environments on Earth without leaving a large carbon footprint.
- Hybrid Ships: Hurtigruten’s hybrid ships, designed to operate on both batteries and fuel, are an industry-leading step in sustainable cruising.
- Local Impact: Norway’s official tourism platforms highlight how the Hurtigruten experience is not just about exploration; it also benefits the communities along the coast by increasing the number of responsible visitors.
Sales Team Expansion: What It Means for You
The addition of experienced professionals to the Asia‑Pacific sales team is a crucial part of Hurtigruten’s ongoing efforts to meet global demand. With a growing base of travellers from the Asia‑Pacific region seeking unique European experiences, Hurtigruten’s expanded team will offer more support for travel agents and help them tailor packages that meet customer needs.
- Supporting Travel Agents: Travel agents will have access to new resources, better support, and more opportunities to promote Hurtigruten cruises.
- Customizable Itineraries: Thanks to this expanded team, agents will be better equipped to help travellers create personalized cruise experiences that include both fjords and remote Arctic destinations.
A New Era for Hurtigruten and Norwegian Coastal Tourism
As Hurtigruten continues to enhance its sales and marketing efforts, it is poised to become an even bigger player in the global cruise market. With the Asia‑Pacific region showing growing interest in the stunning Norwegian landscapes, the company is ready to meet the demand and provide travellers with unforgettable adventures.
- Exciting Future: Hurtigruten’s expansion is just the beginning of a new chapter for the company as it aims to capture a larger slice of the global tourism market.
- Immersive Experiences: Whether it’s watching the Northern Lights or experiencing a Midnight Sun cruise, Hurtigruten’s voyages continue to offer unmatched scenic beauty.
The post Norwegian Fjords Just Got More Accessible! Hurtigruten Expands Sales Team in Asia‑Pacific, Promising Unforgettable Coastal Cruises! appeared first on Travel And Tour World.
