
In a year marked by a general decline in U.S. tourism, several states and territories have seen remarkable growth in Caribbean tourist arrivals, defying the broader trend. Among the standout destinations are Puerto Rico, Michigan, Texas, Missouri, Oklahoma, and New Mexico, each of which has experienced a significant surge in visitors from the Caribbean. This booming growth comes despite a challenging year for U.S. tourism as a whole, where many regions witnessed a sharp downturn in international arrivals, particularly from countries affected by travel restrictions and economic challenges.
The key reason behind this surge in Caribbean arrivals lies in the distinct appeal these states hold for Caribbean travelers. From Puerto Rico’s easy accessibility as a U.S. territory to Texas’ cultural richness and Michigan’s emerging tourism scene, these locations are catering to the needs and desires of Caribbean tourists looking for new experiences. States like Missouri and Oklahoma, often not associated with large international tourism flows, have gained attention through their unique cultural offerings and natural landscapes. As Caribbean travelers seek fresh destinations, these U.S. states have become top contenders, rising above the rest during a time of travel uncertainty. This article delves into how these destinations have capitalized on their unique attractions to see substantial increases in Caribbean visitors, even as the rest of U.S. tourism struggled under the pressures of a challenging year.
Puerto Rico: A Warm Welcome for Caribbean Tourists

Puerto Rico continues to be the Caribbean’s most accessible and beloved destination for neighboring islands. The island has experienced a 6.3% growth in year-to-date arrivals, reaching 40,312 visitors this year, compared to 37,938 last year. Puerto Rico’s unique combination of history, culture, and natural beauty makes it a year-round favorite among Caribbean tourists. Its stunning beaches, historic forts like El Morro, and the lush tropical rainforests of El Yunque National Forest provide a wide range of activities that cater to every type of traveler. Visitors can explore charming cobblestone streets in Old San Juan, shop for local crafts, or indulge in world-class dining.
Puerto Rico’s status as a U.S. territory means that it is a hassle-free destination for U.S. citizens, as no passport is required, making it especially appealing to travelers from the U.S. mainland as well as the Caribbean. Its proximity to other Caribbean islands, along with regular flights, further solidifies its role as a central hub in the region. The island’s vibrant arts and cultural scene also make it a haven for Caribbean tourists interested in exploring a fusion of influences—from indigenous Taino heritage to Spanish colonial history. Puerto Rico’s tourism has thrived due to its easy accessibility, rich culture, and welcoming atmosphere, continuing to serve as a key destination in the Caribbean region, drawing travelers not only from the U.S. but also from neighboring Caribbean islands.
Michigan: An Unlikely Caribbean Destination

Although Michigan is not traditionally associated with Caribbean tourism, the state has seen surprising growth in visitor numbers from the Caribbean, with a 9.3% increase in year-to-date arrivals. From 4,700 visitors last year to 5,137 this year, Michigan is making an unexpected impact as a destination for Caribbean travelers. Michigan’s lakeside cities, especially those along Lake Michigan and Lake Huron, have a tranquil appeal that is attracting Caribbean tourists looking for an escape from the usual sun-and-sand destinations. Cities like Detroit and Grand Rapids are rapidly becoming cultural hubs, featuring a diverse arts scene, incredible music festivals, and an emerging food culture that appeals to Caribbean travelers with a penchant for the arts and culture.
Michigan’s natural beauty is another reason Caribbean tourists are flocking to the state. The state offers an abundance of parks, hiking trails, and outdoor activities that highlight the stunning beauty of the Great Lakes region. For Caribbean visitors who crave a more laid-back vacation or an escape to nature, Michigan’s forests, sand dunes, and scenic lakes offer the perfect backdrop. Its diverse offerings allow for a varied itinerary, from cultural festivals to outdoor activities, making Michigan an intriguing option for Caribbean tourists looking to explore something off the beaten path. As awareness of Michigan’s hidden gems spreads, expect the state to become an increasingly popular destination for Caribbean travelers in the coming years.
Texas: A Growing Gateway for Caribbean Travelers

Texas has emerged as one of the fastest-growing destinations for Caribbean tourists, with a substantial 43.4% year-to-date increase in arrivals. From 28,802 visitors last year to 41,295 this year, the state’s diverse offerings make it an irresistible location for travelers seeking adventure and culture. Texas is home to vibrant cities like Houston, Dallas, and Austin, which serve as magnets for international tourists, especially from the Caribbean. The state’s blend of southern hospitality, rich cultural history, and modern amenities ensure that Caribbean tourists feel both welcome and engaged. Whether it’s the live music scene in Austin, the space exploration exhibits at Houston’s Space Center, or the world-renowned dining options in Dallas, Texas offers a wealth of experiences that resonate with Caribbean visitors.
The state’s appeal is further bolstered by its role as a major transportation hub, making it easy for Caribbean travelers to access the state through direct flights from various islands. Additionally, Texas’s popularity as a melting pot of cultures creates a sense of familiarity for many Caribbean visitors, enhancing their comfort level. The state’s tourism infrastructure is well-equipped to handle the influx of international travelers, providing a seamless experience for visitors. With a 3.0% share of visitors from the Caribbean, this figure is expected to grow even further, as Texas continues to offer more direct flights, festivals, and cultural experiences specifically targeting international tourists. The increasing interest in Texas proves that the state has become a dynamic, attractive destination for Caribbean travelers looking for variety and adventure.
Missouri: Caribbean Visitors Flock to the Show-Me State

Missouri has become an increasingly popular destination for Caribbean travelers, with a remarkable 21.2% rise in year-to-date arrivals, growing from 2,605 visitors last year to 3,158 this year. Missouri’s central location in the U.S. allows it to attract tourists from across the nation and beyond. Known as the Show-Me State, Missouri offers a combination of rich cultural experiences, stunning natural landscapes, and a welcoming environment for Caribbean visitors. The state’s cities, including St. Louis and Kansas City, are filled with activities that appeal to a wide range of interests. From the St. Louis Gateway Arch, which symbolizes the westward expansion of the United States, to the vibrant jazz scene in Kansas City, Missouri has something for every Caribbean tourist.
For visitors seeking nature and outdoor adventures, Missouri offers abundant parks, lakes, and trails, perfect for hiking, boating, and fishing. The state’s historical sites also serve as a fascinating backdrop, with iconic landmarks such as the National World War I Museum in Kansas City and the Mark Twain Boyhood Home and Museum in Hannibal. This combination of history, outdoor recreation, and vibrant city life makes Missouri a hidden gem for Caribbean travelers. As the state continues to embrace its diverse heritage and promote its unique attractions, expect more Caribbean visitors to explore the cultural richness and natural beauty that Missouri has to offer.
Oklahoma: Subtle Growth in Caribbean Tourism

Oklahoma, often overshadowed by larger tourist destinations in the U.S., has witnessed subtle growth in Caribbean tourism, with a modest 1.7% increase in year-to-date arrivals. From 1,328 visitors last year to 1,350 this year, Oklahoma may not yet rival major tourism giants, but it is gaining traction among Caribbean travelers seeking something different. Oklahoma’s unique cultural heritage, especially its strong Native American roots, makes it an intriguing destination for tourists interested in exploring U.S. history through a new lens. Visitors can discover rich cultural experiences at places like the Oklahoma City National Memorial and Museum, the Cherokee Heritage Center, and the Native American tribal lands scattered throughout the state.
The state is also known for its cowboy culture and outdoor festivals, such as the famous Oklahoma State Fair and the numerous rodeos that take place throughout the year. The wide-open spaces and stunning rural landscapes of Oklahoma provide an ideal backdrop for outdoor enthusiasts from the Caribbean looking for hiking, camping, and scenic drives. Oklahoma’s friendly atmosphere and unique mix of cultural attractions make it an increasingly attractive destination for Caribbean visitors. As the state continues to embrace its cultural diversity and natural beauty, more Caribbean travelers may begin to discover the hidden charm of this underrated U.S. state.
New Mexico: A Hidden Gem for Caribbean Tourists

New Mexico, with its mesmerizing desert landscapes, rich history, and distinctive cultural influences, has seen a modest 6.5% increase in Caribbean tourism this year. Year-to-date visitors have risen from 336 last year to 358 this year, and while the numbers are still small, the state’s unique offerings are beginning to attract more attention. Known as the Land of Enchantment, New Mexico is a treasure trove for Caribbean travelers looking for a more serene, off-the-beaten-path destination. The state’s breathtaking natural beauty, from the sweeping desert vistas to the snow-capped peaks of the Sangre de Cristo Mountains, provides an idyllic backdrop for a variety of outdoor adventures.
New Mexico’s rich blend of Native American, Spanish, and Anglo cultures offers a fascinating mix of traditions, which can be experienced in the state’s art, cuisine, and architecture. Santa Fe, with its distinctive adobe buildings, is renowned for its art scene, attracting Caribbean visitors interested in galleries, museums, and cultural festivals. Albuquerque’s International Balloon Fiesta is a major draw for tourists, offering a unique experience that appeals to both families and adventure-seekers alike. New Mexico’s slow-paced charm, combined with its vibrant arts and culture scene, is positioning it as a hidden gem in the U.S. for Caribbean tourists seeking a more immersive, unique vacation experience. As awareness continues to grow, expect more Caribbean visitors to explore New Mexico’s distinctive offerings.
Despite a US tourism freeze last year, Puerto Rico, Michigan, Texas, Missouri, Oklahoma, New Mexico, and other states saw a skyrocketing growth in Caribbean tourist arrivals, driven by unique attractions and easy accessibility.
Conclusion
Despite the broader US tourism freeze last year, Puerto Rico, Michigan, Texas, Missouri, Oklahoma, New Mexico, and other states have experienced a remarkable surge in Caribbean tourist arrivals. This growth can be attributed to these destinations’ unique offerings, such as Puerto Rico’s cultural appeal and accessibility, Texas and Michigan’s diverse attractions, and the natural beauty of Missouri, Oklahoma, and New Mexico. Caribbean travelers, seeking fresh and accessible experiences, found these states to be ideal destinations amidst global travel disruptions. As the tourism landscape continues to evolve, these states are likely to remain key players in drawing Caribbean visitors, further strengthening their appeal in the years to come.
The post Puerto Rico Joins Michigan, Texas, Missouri, Oklahoma, New Mexico, and Others in Experiencing Skyrocketing Growth in Caribbean Tourist Arrivals, Amid US Tourism Freeze Last Year: Everything You Need to Know appeared first on Travel And Tour World.

