RateHawk, a leading B2B online booking system designed for travel professionals, has announced plans for significant expansion into the US market in 2026. After experiencing impressive growth in 2025, with a 70% year-over-year increase in net transaction value during Q3 and a 37% rise in the number of US partners, the company is well on its way to further strengthening its presence across North America.
Currently, 15,500 travel professionals in the US are already benefiting from RateHawk’s platform, which is also integrated into a global network of over 110,000 users worldwide. This expansion initiative highlights the company’s commitment to offering enhanced productivity and profitability solutions for travel advisers.
Dedicated Team to Support US Growth
As part of its push to expand in the US, RateHawk has established a dedicated commercial team consisting of 25 specialists positioned across the country. This team is tasked with assisting travel professionals in maximizing the benefits of the platform and ensuring they receive continuous support during this period of growth. The company’s Regional Director for North America, Ron Fenska, emphasized the simplicity of RateHawk’s mission: helping US travel advisers earn more revenue while minimizing the time spent switching between different systems.
RateHawk’s approach focuses on improving the productivity and efficiency of travel professionals. By offering features such as customizable commissions and an easy-to-use platform, it allows travel advisers to streamline their operations and increase their profitability. With access to 2.9 million properties, including 220,000 directly contracted hotels, RateHawk is able to provide its users with a vast range of options to offer their customers, catering to various travel preferences and budgets.
Growing Demand for European, Mexican, and Caribbean Destinations
RateHawk has noted a substantial rise in demand for destinations in Europe, Mexico, and the Caribbean, as well as multi-city and experiential itineraries. This growing interest aligns with a broader trend among American travellers seeking more unique and diverse vacation experiences. In response, the platform has expanded its inventory to include a variety of accommodation types, such as cottages and glamping, which have seen a 41% increase in bookings over the past year. This shift reflects the increasing preference among American travellers for distinctive stays and more personalized, local experiences.
The platform’s ability to offer a wide selection of unique accommodation options ensures that travel professionals can cater to the evolving demands of their customers, particularly those looking to book non-traditional or off-the-beaten-path trips. With a portfolio sourced from 330 suppliers, RateHawk is well-equipped to provide travel advisers with an extensive and varied range of choices, reinforcing the company’s position as a leader in the B2B travel booking space.
Simplified Booking: Desktop and Mobile App Solutions
RateHawk is not only available as a desktop platform, but also offers a mobile app for Android and iOS devices. This mobile solution ensures that travel advisers can manage bookings, track transactions, and access services wherever they are. Whether on the move or in the office, advisers can rely on the RateHawk platform to offer convenience and flexibility, allowing them to stay connected with clients and manage their operations efficiently.
In an industry that is increasingly mobile and fast-paced, the availability of a comprehensive mobile app complements RateHawk’s user-friendly desktop platform. By offering solutions across multiple devices, the company ensures that travel professionals can adapt to their busy schedules without compromising on the quality of their service.
Positioning for Future Growth in a Booming US Travel Market
RateHawk’s expansion into the US market is not just about increasing the number of partners and users; it’s also a strategic move to capitalize on the substantial growth potential within the US travel industry. Projections suggest that the US travel adviser market will reach a staggering $172 billion by 2035, highlighting the immense opportunities for growth in the years ahead.
As part of the UAE-based Emerging Travel Group, RateHawk is positioned to take full advantage of this burgeoning market. The company’s strong global presence and strategic investment in its US operations place it in a favorable position to meet the growing demands of the American travel industry, providing both support and innovative solutions to travel professionals.
Conclusion: RateHawk’s Promising Future in the US Market
The future looks bright for RateHawk as the company moves forward with its ambitious expansion plans in the US. The platform’s impressive growth in recent years, along with its ability to meet the evolving needs of travel professionals, positions it well to continue its upward trajectory. With a dedicated commercial team, an expanded inventory of unique accommodations, and the flexibility of mobile and desktop booking solutions, RateHawk is set to play a significant role in shaping the future of the US travel industry.
As the demand for personalized and experiential travel continues to rise, RateHawk’s offering of custom commissions and an extensive inventory will make it an essential tool for travel advisers looking to maximize their profits and enhance their productivity. The company’s expansion in the US is a strategic move that will undoubtedly support its long-term growth and success in one of the largest and most lucrative travel markets in the world.
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