Daytona Beach Shores, Florida, has long been known for its iconic beach, racing history, and conventions. However, the recent opening of Ambros Daytona brings a new, upscale dimension to the area. Officially opening in January 2026, Ambros Daytona marks the city’s first-ever boutique and design-driven hotel. This beachfront property promises to raise the bar for accommodation options in Daytona Beach, offering a peaceful retreat with minimalist-inspired design and a wellness-focused approach to hospitality.
With 50 rooms and suites, the hotel has been designed with tranquility in mind, providing a serene atmosphere that blends perfectly with its coastal surroundings. Located on Atlantic Avenue, this stylish property aims to provide guests with not only a luxurious place to stay but an entirely new way to experience Daytona Beach—a far cry from its long-held reputation for race cars and large conventions. Ambros Daytona caters to a growing demand for high-end, design-forward stays with an emphasis on well-being, giving travelers a fresh alternative in this popular Florida destination.
A New Vision for Daytona Beach Shores
The concept of Ambros Daytona came from the creative minds of Louis S. Caiola, Graham Jones, and Gregory Jones, who saw the untapped potential for an upscale, wellness-oriented boutique hotel in Daytona Beach Shores. The area, while historically known for its racing heritage and conventions, lacked a design-driven property to cater to travelers seeking a more refined and relaxing beach experience. The vision behind Ambros Daytona is to offer a space that goes beyond the typical tourist experience and provides a destination that promotes calmness, luxury, and well-being.
This new vision is evident in every detail of the hotel’s design. From its minimalistic decor to its calming color tones and serene ambiance, Ambros Daytona sets itself apart from other hotels in the area. The property’s design invites guests to unwind and recharge, whether they are visiting for a surf trip, a sports competition, or simply a relaxing beach getaway.
Minimalist Design and Wellness-Focused Experience
Ambros Daytona is not just a hotel—it is a carefully curated experience that focuses on leisure and well-being. The 50 rooms and suites are dressed in minimalistic-inspired decor, with neutral tones and simple, yet elegant furniture. Each room has been designed to create a calm and peaceful environment, allowing guests to rest and rejuvenate after a day on the beach or at one of Daytona Beach’s many attractions.
The hotel’s design is a direct reflection of the desire to provide an uncluttered and relaxing atmosphere, perfect for guests seeking a wellness-oriented stay. The property’s common areas, including the pool deck and lounge area, provide ample space for relaxation, with Blomus poolside daybeds offering the ideal spot to unwind while soaking in the majestic, unobstructed views of the Atlantic Ocean.
In line with its wellness theme, the hotel offers a range of services designed to help guests feel their best. From fitness facilities to spa treatments, every detail has been considered to enhance the well-being of those staying at Ambros Daytona.
The Ideal Base for Daytona Beach Adventures
While Ambros Daytona provides an exceptional place for rest, it is also ideally located for guests who wish to explore the best of Daytona Beach and beyond. The hotel is within walking distance to some of the area’s most iconic attractions, including the world-famous Daytona Beach, where visitors can enjoy swimming, sunbathing, and beach activities.
Additionally, Ambros Daytona is an excellent base for those attending events at Daytona International Speedway or the Daytona Beach Bandshell. Whether visiting for the Daytona 500, Motorcycle Week, or the Coca-Cola 400, the hotel’s prime location allows guests to easily access the city’s key venues and return to their peaceful retreat at the end of the day.
For those interested in water sports, Daytona Beach is one of the premier spots on the East Coast for surfing, kiteboarding, and jet skiing. With the hotel’s proximity to the beach, guests can quickly take advantage of the area’s thriving beach culture. Ambros Daytona also offers convenient access to local art galleries, museums, and historic landmarks, ensuring that guests can explore both the cultural and natural beauty of the region.
A Sustainable and Luxurious Stay
Ambros Daytona is committed to sustainability, offering eco-friendly amenities that complement its focus on wellness. From energy-efficient lighting and water-saving fixtures to its use of locally sourced materials, the hotel ensures that guests can enjoy a luxurious stay without compromising on environmental responsibility.
As part of its commitment to sustainability, Ambros Daytona is also offering guests the option to participate in local environmental initiatives, such as beach cleanups and eco-friendly tours, giving tourists the chance to connect with the community while helping to preserve the beautiful beaches that make Daytona Beach such a desirable destination.
Looking Forward to 2026 and Beyond
Ambros Daytona’s opening marks a new chapter for Daytona Beach Shores, offering travelers a sophisticated, peaceful, and luxurious retreat in one of Florida’s most popular destinations. With its emphasis on wellness, design, and natural beauty, the hotel provides a refreshing alternative for travelers looking for more than just a typical beach resort experience.
As demand for high-end, boutique hotels continues to rise, Ambros Daytona is well-positioned to become a staple of the region’s growing luxury tourism market. Whether for a weekend getaway, a longer stay, or a special event, Ambros Daytona provides a unique blend of culture, relaxation, and adventure that is sure to leave a lasting impression on its guests.
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